African mobile airtime start-up wants early market share

By | 2017-05-07T10:20:10+00:00 May 7th, 2017|News|

Mobile airtime transfer startup Senditoo has announced an aggressive marketing campaign this year to expand its share of the US$3 billion global airtime market on the back of funding it secured in December last year. The startup, founded in March 2016, plans to become one of Africa's fastest growing airtime transfer services in the coming [...]

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Zimbabwe: about-turn on data price hike

By | 2017-02-11T16:29:56+00:00 February 11th, 2017|News|

Zimbabwe has ordered mobile network operators to revert back to old data tariffs in an about-turn decision on newly implemented data prices this week. Subscribers have welcomed the decision, although there is speculation that it could impact on potential revenue growth for local telcos. The country's three mobile operators – Econet Wireless, Telecel Zimbabwe and [...]

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African mobile airtime start-up wants early market share

By | 2017-02-11T16:28:12+00:00 February 11th, 2017|News|

Mobile airtime transfer startup Senditoo has announced an aggressive marketing campaign this year to expand its share of the US$3 billion global airtime market on the back of funding it secured in December last year. The startup,founded in March 2016, plans to become one of Africa's fastest growing airtime transfer services in the coming months. [...]

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International Business Data South Africa

By | 2017-05-09T13:25:57+00:00 August 29th, 2016|Uncategorised|

Are you struggling to gain access to South Africa's markets? Then why not turn to Database 360 for the international business data that you need? The company supplies African B2B lists and lead generation services, allowing you to do business in this highly challenging environment. Database 360 is firmly established as a leader in its [...]

Targeted email marketing…

By | 2017-05-09T13:25:57+00:00 August 18th, 2016|Uncategorised|

...is still the way to go There is no doubt that generating leads is one of the most important steps to turning your target audience into buying customers. Leads, or potential sales contacts, are ineffective unless they are genuinely interested in your offerings, and for any business, identifying leads, targeting them, and keeping them engaged [...]

IP traffic set to soar in Africa

By | 2017-05-09T13:25:57+00:00 June 21st, 2016|Uncategorised|

Africa will experience the highest IP growth rate globally at 41%, according to the Cisco Visual Network Index Complete Forecast for 2015 to 2020. According to the Index the continent's IP traffic is predicted to grow 6-fold and fixed broadband speed 2.4-fold with an average mobile speed connection of 5Mbps. Traffic growth is immediately attributed [...]

Successful sales strategies for tough times

By | 2017-05-09T13:25:58+00:00 February 5th, 2016|Uncategorised|

Crises that affect all businesses, such as the recent economic downturn, have an even greater impact on those working in emerging markets, as they have smaller buffers to cushion the blow from any negative impact. “They need not despair though,” says Louise Robinson, Sales Director of CG Consulting. “There are several strategies companies can use [...]

Generating leads for any business

By | 2017-05-09T13:25:58+00:00 February 5th, 2016|Uncategorised|

Many organisations battle with lead generation. Marketing initiatives have changed significantly due to the advent of the Internet, smart devices and the addition of several new channels and ways to market in real time. “Companies are still employing ineffective and outdated practices to get new leads, and ending up with leads that are not qualified, [...]